Increase Holiday Sales With A Turkey Gift Promotion
Keeping customers happy and coming back isn’t just good for business— it’s vital to your company’s growth and profitability. Consider these statistics, cited in the Forbes article “Five Customer Retention Tips for Entrepreneurs”:
- A 5 percent increase in customer retention can increase a company’s profitability by 75 percent.
- A staggering 80 percent of your company’s future revenue will come from just 20 percent of your existing customers.
- Attracting new customers will cost your company 5 times more than keeping an existing customer.
Promotions are an enduring, smart way to build business and show appreciation to customers.
Forbes contributors Kusum Ailawadi (professor at Dartmouth’s Tuck School of Business) and Paul Farris (professor at University of Virginia’s Darden School of Business) advise, “you shouldn’t skimp on promotions.”
“Watch out for the temptation of ‘everyday’ low prices in lieu of promotions. You may have to find new ways to target and deliver them, but you can’t afford to do away with promotions,” say Ailawadi and Farris.
“Promotions remain a durable feature of consumer marketing because manufacturers, retailers and especially consumers all love a deal — and with good reason.”
According to Forbes contributor Alex Lawrence, promotions keep customers “actively engaged with your brand.” If you’re passive or lazy about customer engagement, you will miss out on business. You’ll also miss out on getting to know your customers better.
“The key is to run relevant pander-free promotions that reward customers, make them feel good about doing business with your company, and encourage them to do more of the same,” Lawrence writes.
Think less about selling and more about connecting. A promotion is a valuable opportunity to connect with customers.
A turkey gift promotion is seasonal, thoughtful and has broad appeal
A turkey gift promotion with gThankYou! Turkey Gift Certificates provides customers with an affordable gift that everyone appreciates during the holiday season. Recipients love the flexibility to choose any Brand of Turkey, at any major Grocery store in the U.S.
A gift of a holiday turkey is a gift of gratitude evoking the best of the Thanksgiving and holiday season. It’s a thoughtful gift everyone appreciates, is intended to be shared with the family and friends, and brings thoughts of thanks to your business at the holiday table.
How a turkey gift promotion works
At gThankYou! we make it easy for you to share workplace gratitude with customers, clients and employees. Ordering is easy – either order online or call us at 888-484-1658.
Certificates can be personalized with your company name or logo and virtually all orders ship the day received. That means you can have them as early as tomorrow morning.
Unlike bulky or heavy gifts or food gifts with short shelf lives, gThankYou! Turkey Gift Certificates are convenient, lightweight, and don’t need special storage or refrigeration.
However you choose to share your gThankYou! Turkey Gift Certificates, be sure it’s shared personally – ideally with a handshake and a warm smile. Your turkey gift promotion, before anything else, is about making connections. It’s your chance to meet and get to know your customers better, seek their valued opinions and thank them personally for their business.
And, don’t forget about the people running your turkey gift promotion! Happy employees make happy customers. For comprehensive how-to information on building a vibrant culture of respect and appreciation in the workplace, download our FREE eBook, “The Ultimate Guide to Employee Gift-Giving” and start today!
Turkey Gift Certificates and Turkey Or Ham Gift Certificates by gThankYou! are two of America’s favorite employee gifts and can be redeemed for any Brand (Turkey or Turkey Or Ham), at virtually any Grocery Store in the U.S.
gThankYou, LLC provides company leaders with a variety of easy, meaningful and affordable ways to recognize and reward employees, holiday time or anytime. gThankYou! Certificates of Gratitude and our free Enclosure Cards are personalizable including incorporating your company logo. And, nearly all orders ship same day.
gThankYou, LLC (www.gthankyou.com) is based in Madison, Wisconsin. Contact: Rick Kiley, Chief ThankYou! Officer, gThankYou, LLC at [email protected] or 888-484-1658.
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“G” logo and “Certificates of Gratitude” are trademarks and “gThankYou” is a registered trademark of gThankYou, LLC.